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thomasd
searching Neon…
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Rocket Internet's Modus Operandi
(thomasdiong.com)
3 points
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thomasd
12y ago
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0 comments
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thomasd
12y ago
It's probably more than creating awareness for their dev services. From what I can see, they're rapidly increasing partnership efforts for their ad-based products (e.g. AdX integration). Could be a trojan-horse type of move to get
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thomasd
13y ago
Singapore :)
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Let me help you market your projects for free
2 points
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thomasd
13y ago
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2 comments
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Facebook Likes and Twitter Followers are Vanity Metrics
(thomasdiong.com)
2 points
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thomasd
13y ago
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0 comments
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thomasd
13y ago
Yes, exactly! I'll like to add a few more points. - The approval process for FB ads is dead simple. Ads are usually approved in minutes vs Google day(s) long wait. The longest it'll probably take is a 1 to 2 hours (usually as a re
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thomasd
13y ago
There is a problem with a focus on getting "likes". It doesn't convert. Neither does it increase sales. It's a vanity metric. I just wrote a post to explain how small of a mileage like actually brings for the effort exer
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thomasd
13y ago
Hmm, this is interesting. What we've found is the direct opposite. Facebook is 4 times cheaper than Google for us. But I suppose the nature of our companies are different. We're in the movie industry and Google search on movies th
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thomasd
13y ago
Basically, private Hacker News for organizations to share and discuss online articles. This is awesome. Something that I didn't know I need but now I just can't wait to try! One of my biggest pet peeves is endless emails sent to e
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thomasd
13y ago
This can even happen in a tech company. More often than not, this is an issue with managers who are non-techie. They're not sure what automation will do, and since they don't know what's going on when processes are automated,
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thomasd
13y ago
There are actually many opinions to this. Another supplementary reading to this has been covered by Mark Suster: http://www.bothsidesofthetable.com/2011/12/27/should-startup... In that article, Mark Suster co
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thomasd
13y ago
Hmm, the huge difference between US and <>US are mostly self-imposed I think. Self-serve ads are only available for businesses or individuals in US. Outside of US, to even participate in ad-buys, you'll have to seek out Twitter&#
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thomasd
13y ago
> If you are bootstrapping in your side, you will likely work 19 hrs a day and face failure after failure with nearly everyone around finding reasons to make you and your decisions look stupid. Great point. This is actually not constrain
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thomasd
13y ago
Agree. What Google did replaced plenty of functionalities that are available on desktop (math, spell-check, dictionary). But their recent card-based solution to a lot of searches seems to show that they're trying to keep users on Googl
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thomasd
13y ago
I believe they have Facebook envy and now wants to keep every visitors they get on the site for as long as possible, just like Facebook. This is a departure away from their original philosophy in which their goal was to send users to the mo
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thomasd
13y ago
Google probably review their top searches periodically to determine utility related keywords and custom fit solutions to them. It seems that if they continue to do things this way, sooner or later, Google is likely to replace thousands of u
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thomasd
13y ago
"Life is a series of failures punctuated by brief successes". That's the most precise way of looking at life I've ever seen. The example of Google can further be boiled down to just aligning your interest with your users
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thomasd
13y ago
One thing not mentioned here is how much the Chinese value brand new properties. By brand new I mean, properties that have never been used/lived in. It's a common trend in real estate where investors buy properties and leave it va
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thomasd
13y ago
Sometimes people misrepresent themselves in a presentation. The explanation wasn't clear or they've described themselves as something that they're not. That can turn anyone away if the alternate interpretation is something th
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thomasd
13y ago
Hah it sounds like you guys had a lot of fun working on Trello Gold, building the feature that everyone seems to mock just for the fun of it.
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thomasd
13y ago
Off the top of my head, content acquisition. Which content to acquire, from which production house, with which actors, in what language, how did they do in the theatres. You can compare these indexed data with internal data, and find correl
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thomasd
13y ago
It always felt like Microsoft was chasing after markets that people are trying to leave. Bing trying to replace google search while google is desperately trying to expand their source of income by looking elsewhere while Facebook eats into
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thomasd
13y ago
The greatest thing about faking is you'll actually end up believing it, even subconsciously, which is great. A great way to start is just by changing postures. Related: http://www.ted.com/talks/amy_cuddy_your_body_
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thomasd
13y ago
My first reaction was just like everyone else's. I thought this is a joke. "After just about every chat app minus WhatsApp have added stickers, plus the recent inclusion of them in Path, now a productivity app?" But it actual
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thomasd
13y ago
Interesting. How would communicating and offering advice to each competing portfolio companies be, with YC having privileged knowledge for all of them. In a scenario where one company might book an office hour to talk about competition from
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Ask PG: Have you ever funded startups that eventually compete with each other?
1 points
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thomasd
13y ago
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2 comments
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thomasd
13y ago
Hmm, that doesn't give you much control. I suggest you go straight to the source and use FB's Power Editor. You get control over everything. Facebook has one of the most comprehensive targeting tool in the world. As a startup, you
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thomasd
13y ago
I doubt it's retargeting that made the difference. Originally, his CPC was > $1(that's way too much) and he reduced that to ~$0.20. That obviously gave him more clicks for a fixed budget. Secondly, the "forced sign up"
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thomasd
14y ago
I have only an idea for gun owners of a certain type. Some gun owners reason for owning a gun is for hunting. For owners like that, location detection can be implemented. Outside of hunting locations, the guns will be "locked" and will only
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thomasd
14y ago
Sometimes, when the paragraph is wide, it's hard to continue reading on the same line and that interrupts and slow my reading down. I do it so that I stay on the same line. Sort of like a ruler
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