peter_mcrae

6 ms·

1.
by peter_mcrae 7mo ago
When the product marketer, product manager, and designer are the same person there is no alignment meeting.
2.
by peter_mcrae 4y ago
I don't disagree on cutting these roles first, but I don't think it's a function of these roles being non-important; rather when a company stops growing these roles have less utility. Less about the role and more about the co
3.
by peter_mcrae 6y ago
Agreed really good fit. I bet a large % of Segment's customers were using Twilio endpoints. Really nice combination of a data hub / last mile across multiple channels...fully expect they will continue moving up the stack towards a
4.
by peter_mcrae 6y ago
That is probably true. But, I'd also suspect that in 99% of cases some form of that data (lots of post processing) ends back in data store where all kinds of people use SQL to analyze it. Two main reasons: 1) join it with other data 2
5.
by peter_mcrae 6y ago
The tech companies you identified are getting hit 1st. I expect to eventually see fallout in Fintech, Realestate, Advertising, anyone selling B2B SaaS (particularly to marketing/HR/ sales departments, SMB), etc. It will take time
6.
by peter_mcrae 7y ago
I’m not into celebrities nor am I a Laker fan —- really the opposite — but this has hit me more than I expected. One of the best comments I’ve seen is about how Kobe more or less achieved self actualization. He willed himself to be one of t
7.
by peter_mcrae 9y ago
The people regularly reading CMO today has to be a very valuable audience -- they probably make a ton of money selling that data as anyone selling into Marketing departments would pay a lot to be able to target those folks.
8.
by peter_mcrae 9y ago
Sadly, my appraisal came in "magically" at list price, so I had to put down a lot more at close. It was 3 years ago so we've done well regardless. I think you are right, I'm pretty sure the appraisal is just a guess. Mos
9.
by peter_mcrae 10y ago
In the simplest terms, Google Tag Manager (GTM) is a script you load on your site that then loads additional (arbitrary) code based on conditions (which are executed client side). In the case of something like GA, let's say you want to
10.
by peter_mcrae 10y ago
This is a really important point. It can be really helpful to decouple analytics / tracking from the application -- especially in large companies. However you need to fully understand the security implications (don't trust vendor
11.
by peter_mcrae 10y ago
Having a job (which provides for your children) that requires you to be at work at a certain time is poor scheduling?
12.
by peter_mcrae 12y ago
Symantec – Mountain View, CA -- Principal Front-end Engineer -- Symantec's eBusiness team is rebuilding our global stack with one that relies on modern open source technologies. We do over a billion in revenue online each year. We are
13.
by peter_mcrae 12y ago
Agreed that both presentation styles work. That said, regardless of the "strategy", the delivery needs to be clean to be seen as authoritative (unless a tremendous amount of respect as been pre-built). Imagine your CEO delivering
14.
by peter_mcrae 12y ago
Totally agree. The content is great, but the delivery is uncomfortable (both speakers). I stopped watching and just listened. Ultimately, the content is the most important thing and I appreciate the opportunity to access awesome content. If
15.
by peter_mcrae 12y ago
Awesome work! Will look at replacing some hand rolled stuff internally. One gap I see with a lot of A/B testing analysis is that it only solves for conversion. While conversion is a great metric for many tests, in my experience, revenu
16.
by peter_mcrae 13y ago
First post on HN. I'm not entirely sure how the PayPal Node vs. Java message has been packaged, but I think there is a lot of confusion. From my understanding (via blogs and conferences), Node was used to replace Java on the front-end.