vinaykuruvila

7 ms·

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by vinaykuruvila 14y ago
We're seeing more signups, more engagement, and more activity. Not sure how that is a bad thing? "So you're saying providing details is bad and vagueness is good. Vagueness "incites curiosity" which increases signups." Not really, we're say
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by vinaykuruvila 14y ago
Great feedback, Joel. 1.)“ You didn't show what you were using before, but at a dismal 5% conversion I am guessing it was straight screenshots that weren't "posed" on a device or anything?“ I looked hard for a screenshot of our original lan
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by vinaykuruvila 14y ago
We bought licenses for the photos from Getty.
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by vinaykuruvila 14y ago
Yup, the "Find out more" link is a great idea and something we're in the process of trying. We're doing an experiment with creating a 30 second video about the benefits of the site. We're planning to have a link on the landing page which sa
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by vinaykuruvila 14y ago
You are absolutely right and our goal is to get engaged users. We are doing a lot of other things to drive engagement and I’ll blog about that soon. All of our acquisition methods specifically target sports fans and are zero cost. For insta
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by vinaykuruvila 14y ago
It's hard to measure since we've seen engagement levels consistently rise over the past month, but we've also been doing a lot of OTHER work to increase engagement and bring people back to the site. For instance we've been driving community
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How we increased landing page conversion from 5% to 55%(quicksprints.com)
144 points by vinaykuruvila 14y ago|32 comments
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by vinaykuruvila 14y ago
I like the concept. We recently A/B tested the hell out of our landing page at Sidelines ( http://sidelinesapp.com ), so there are some interesting things we learned that may be applicable to you: 1. Coming up with an effective single-sente