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pixeldetracking
searching Neon…
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1.
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by
pixeldetracking
4y ago
Thanks for sharing this! From the IAB, I'm not surprised unfortunately Normalize emails is "best practice" for all the dirty "unique identifiers" players, see ID5 for example https://support.id5.io/
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by
pixeldetracking
5y ago
Sure, just that Google didn't propose it
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by
pixeldetracking
5y ago
thanks for the info! maybe it's Jerry: https://info.woolyss.com/
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by
pixeldetracking
5y ago
Cloudflare Zaraz seems to be an easier option unfortunately https://twitter.com/pixeldetracking/status/14957193559879434...
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by
pixeldetracking
5y ago
it will be called differently indeed, it's already there: https://www.simoahava.com/analytics/custom-gtm-loader-server...
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by
pixeldetracking
5y ago
you can also change the ressources names: https://www.simoahava.com/analytics/custom-gtm-loader-server... and you can host the container on your own infra: https://developers.google.com/tag-platform
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by
pixeldetracking
5y ago
5. use edge computing https://blog.cloudflare.com/zaraz-use-workers-to-make-third-...
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by
pixeldetracking
5y ago
the big difference is that I cannot audit the websites using this new version of GTM (and I don't trust marketers)
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by
pixeldetracking
5y ago
I agree, thought it has to be done properly (and most marketers are not used to that currently)
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by
pixeldetracking
5y ago
the "new" thing is that it's been pushed by Google, hence made a lot easier
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by
pixeldetracking
5y ago
There is nothing new for the few experts out there (yes Segment has been doing it, yes others also, yes you can do it yourself). But Google proposes it, well, the adoption is not the same... I agree with you on the legal doctrine
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by
pixeldetracking
5y ago
yes, custom names for loader: https://www.simoahava.com/analytics/custom-gtm-loader-server... and even hosted on your own infra: https://developers.google.com/tag-platform/tag-manager/serve...
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by
pixeldetracking
5y ago
yes, french article is updated, but this english translation is quite old here it is: https://www.simoahava.com/analytics/custom-gtm-loader-server...
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by
pixeldetracking
5y ago
and you can host the container: https://developers.google.com/tag-platform/tag-manager/serve...
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by
pixeldetracking
5y ago
yes, i updated the french article but not this translation (no idea who did the translation btw), Google has a guide to host the container on your own infra: https://developers.google.com/tag-platform/tag-manager/s
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by
pixeldetracking
5y ago
ublock origin has actually an experimental option for this: https://github.com/gorhill/uBlock/wiki/Static-filter-syntax#... only issue with blocking the proxies is that you can now decide to host the containe
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by
pixeldetracking
5y ago
yes, they would need to get another identifier, and that's what is done with players like Facebook. Sorry another of my articles in french: https://pixeldetracking.com/fr/les-signaux-resilients-de-fac... , but Face
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by
pixeldetracking
5y ago
your are optimistic, most analytics guys I know are working with clients to transition to GTM server-side tagging
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by
pixeldetracking
5y ago
Today, most websites don't user server-side tagging from Google, but the "standard" Google Tag Manager (with 3rd party tags running on the browser)
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by
pixeldetracking
5y ago
Apple's Private Relay is great, but it won't help with server-side tracking (which is not based on IPs)
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by
pixeldetracking
5y ago
I'm the author, good to see this on HN, raising awareness on the topic I don't know who made the translation and when it was made, but the original article in french ( https://pixeldetracking.com/fr/google-tag-