lukekennedy

6 ms·

1.
Why 'Follow Your Passion' Is Bad Advice(kudu.io)
2 points by lukekennedy 13y ago|0 comments
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by lukekennedy 13y ago
Note to self - don't build an RTB platform.
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by lukekennedy 13y ago
Thanks for the encouragement, Robin.
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by lukekennedy 13y ago
A fair point. I wonder how far the Stanford guys got with the MVP
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by lukekennedy 13y ago
Kudu will be a self-service SAAS for managing successful ad campaigns. Our current manual process is for our discovery process only. We want to create a service for those who can't justify hiring PPC managers or third-party consultants
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by lukekennedy 13y ago
Thanks, @Nhebb I really hope we can build something that will give you more choices if you hit those same hurdles with Adwords in the future. And thanks for patio11's stats you've encouraged me to have another look at them.
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by lukekennedy 13y ago
Great points - these are things I struggled with. How do I test without building? How do I know they want Kudu or just the Kudu test? The best I could do was make it VERY clear on the landing page at http://kudu.io that they wer
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by lukekennedy 13y ago
Good question, we're building as we go through this discovery process. At the end of the test period (which will be at least 2 months) our users will have early access to the Kudu product.
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Why we're losing $300 per user every month(kudu.io)
37 points by lukekennedy 13y ago|31 comments
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The truth is it's too easy to waste money on Adwords(kudu.io)
2 points by lukekennedy 13y ago|0 comments