KnowledgeSponge

10 ms·

1.
by KnowledgeSponge 13y ago
So since Optimizely basically lets the test run until it "reaches statistical significance" with their Chance to Beat Baseline number, would you say they are doing it wrong? Methodology here: https://help.optimizely.com
2.
by KnowledgeSponge 13y ago
Not the parent, but I managed and eventually helped lead the paid search group at one of the top search agencies. We had clients with 7 figure budgets all the way up to 9 figure budgets (or essentially unlimited as long as we were within c
3.
by KnowledgeSponge 14y ago
There's a big one missing from this list that is somewhat recent. Selling the placement of audience segmentation/retargeting cookies on a publisher's site to a data aggregator like Bluekai (typically on a CPM bases) who then sells that aggr
4.
by KnowledgeSponge 14y ago
While I love your site, I have to respectfully disagree with much of what you are saying here. First, I agree on one main point--your site is not a "startup" or even really a "company" at this point. That said, you still very much have a p
5.
by KnowledgeSponge 14y ago
Is it really that big of an issue to let some site accurately track the source of their referral traffic? That's all UTM codes do by the way--it isn't anything nefarious.
6.
Tips for moving across the country to the Bay Area?
3 points by KnowledgeSponge 14y ago|1 comments
7.
by KnowledgeSponge 14y ago
I always check them out with lots of hope, but then am dismayed to find that they are usually entirely filled with technical roles and almost completely devoid of any marketing/product/business roles. This is likely in part due to the HN au
8.
by KnowledgeSponge 14y ago
Not sure if you saw it, but one of his concerns is the time debt that essentially binds him to the will of his investors if he were to take their money. IMHO this is a very valid concern for a "lifestyle" business, if that is indeed what he
9.
by KnowledgeSponge 14y ago
Unfortunately, this invites people to turn the signal to noise ratio to crap. Case in point: http://www.dailydot.com/entertainment/reply-girls-yogscast-m...