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Apple created their own brand stores, so why didn't Oakley? This would have prevented them from being so dependent on a third party...
by Zoepfli 13y ago
Apple created their own brand stores, so why didn't Oakley? This would have prevented them from being so dependent on a third party...
- prawn 13y agoMonstrous costs to do it in more than a handful of locations. Also, when you start a fashion sunglass brand, I don't know that you're all about changing the world to the point that you have to hold out for some ideal. Wouldn't have been a bad result to sell up and move on to something new.