5 ms·
I'm starting to get tired of this 'we don't need no suits' talk on HN. You need a marketing strategy, regardless of how good your game is. Publishers have the
by mkilling 13y ago
I'm starting to get tired of this 'we don't need no suits' talk on HN. You need a marketing strategy, regardless of how good your game is.
Publishers have the know how and capital to devise and implement such a strategy. Don't make the mistake to assume that they are just there to take a cut of your profits without putting any value on the table.
- ekianjo 13y agoYeah, there's a lot of talk but not many successful examples to make up for the speech. What has actually come out of Kickstarter yet? Not much. And most of the game-related projects are super late. Mmmm. I am not sure that developers without publisher pressure is ACTUALLY a good thing. Sometimes you need constraints to do good work.
- mercurial 13y agoWell, games with publisher pressure are often late as well and/or released half-finished, so that's not a shining example of a business layer making a real difference.
- tomjen3 13y agoYou don't need a marketing strategy, you need somebody who knows pr, since you can't afford to pay for ads anyway.that person shouldn't be in a suit.
- icebraining 13y agoMarketing is way more than just ads and PR.