8 ms·
You really aren't paying attention. They weren't talking about distribution channels. They were talking about capturing user data - "we know who's in the LG hou
by sixothree 4d ago
You really aren't paying attention. They weren't talking about distribution channels. They were talking about capturing user data - "we know who's in the LG household. We know which devices are there. We know what you're exposed to on TV and we know how to extend that reach into mobile."
- charcircuit 3d agoHaving a device that can distribute ads to consumers is a distribution channel. Measuring ad impressions is a core part of ad distribution.