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This seems like a credulous argument based on no facts you have provided. If you explained how the box was hooked up, it would be easier to judge whether there
by fn-mote 4d ago
This seems like a credulous argument based on no facts you have provided.
If you explained how the box was hooked up, it would be easier to judge whether there was a chance you were correct.
As it is, your description isn’t even clear whether or not the box contains a microphone.
- spydum 4d agonielsen's ACR method is embedded into millions of devices and vendors. No need for a microphone, it's processing the audio signal being sent out. A microphone would be a wasted conversion.. (your car infotainment also likely has nielsen tech in it most likely, as they bought arbitron and gracenote)
- lazide 4d agoNotably, the TV was caught making audio recordings and transcripts of conversations, and sending them to LG, independently of all this.
- margor 4d agoNielsen is global Company that is used for pricing ads on TV stations around the world. Their way of doing it from what I know personally is that they sign up people to put this ACR boxes voluntarily and then based on extrapolation of data - they can tell you pretty close what was the viewership across demographics. Similar to how election polls are done - you just need a good sample. It's been done for at least good 15 years.
- s1artibartfast 4d agoYou know you can look it up if you are skeptical, right?
- BeetleB 4d agoLMGTFY was made for people like you.