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Right now, the majority of companies I interact with seems to look at their now (let's assume) increased capabilities, and turns up the speed. But there's other
by fhd2 2mo ago
Right now, the majority of companies I interact with seems to look at their now (let's assume) increased capabilities, and turns up the speed. But there's other knobs to turn up instead. Robustness, quality, user experience.
Optimistically, I think we might just enter a new phase at some point, where businesses make very conscious decisions about what to invest in to differentiate. Like, everyone has support bots now. Where do we invest, absolutely stunning human support? Or is support not that key and we should invest into being the most reliable? The most enjoyable to use?
One can hope.
- brazzy 2mo ago> Where do we invest, absolutely stunning human support? That's a complete non-starter unless you're serving some extreme luxury premium market with absurd margins, and/or your customer interactions already require a lot of human involvement. So 99.9% of digital products are right out. Good human support is absurdly expensive and will easily make your product 10 times more expensive than your competitor's. But almost no customer is willing to pay 10 times more for good support.
- rightbyte 2mo agoI paid less for internet in the late 90s and had a good support to call. There is no way "absurd margins" are required.
- fhd2 2mo agoApple has pretty stellar support in my experience, and while I don't buy Apple stuff for other reasons, this is a strong attractor. For B2B products/services, it can be a huge differeniator as well, in my experience. But it was really just an example, it might not be the call most companies make. Maybe most will still just invest in being faster or cutting costs. I just hope that's not how it's gonna be.
- iLoveOncall 2mo agoYou gotta be joking. Apple has no support at all, and if you ever go into a shop at their "GeNiUs BaR" (after booking an appointment days in advance), you will get extremely poor service and incompetent support.
- Hugsbox 2mo agoUsed to work at an AppleCare call centre. Apple has extremely high standards for their support advisors. I'm aware that the genius bars are terrible, though.
- fhd2 2mo agoI never went into an Apple store, but the phone support issues I had (even a pretty complex bug on their end that locked me out of my account) where handled swiftly and well, and I spoke to humans that seemed to know what they're doing. I could say this should be the default and I shouldn't be impressed by it, but unfortunately it's top 10% based on my experience. I'm in Europe though, maybe they do things differently here.
- officialchicken 2mo agoIf your product MSRP goes up 10x because of a single OPEX line-item, the failure isn't the product, it's the business leaders.
- iLoveOncall 2mo agoThe fact that I can speak to a human to refund a $2 item on Amazon proves how wrong you are.
- dwedge 2mo agoLast year I bought a book from Amazon for over $100 and they sent the wrong book. I contacted Amazon support, they said they will refund it, I don't need to send it back (throw it away if I want), and also give me a $20 credit for the inconvenience. A month later, no refund. I contacted them again, they said unless the book is sent back, no refund. I told them about the previous conversation and they said that the CSR had lied to inflate his scores, and if I've thrown the book away I'm out of luck, he generated a return label. I complained and they threatened to close my account unless I send verification documents. I didn't, I just sent the book back and the refund processed automatically. About a year before that I had a Samsung Fold and it cracked down the middle. I told Amazon that it was only 6 months old and it was broken, and Samsung said I need to send it to Cyprus for some reason. Amazon said to send it back for a refund, I did, and I got a warning that I'd returned something "not in original condition" and next time I'll be banned. Last week a package didn't arrive. I queried it and there was no longer the option to talk to anyone, just a link to phone numbers for the external courier. So I would say that Amazon having stellar support 15 years ago, building a brand on it, and then choosing to stop doing that mostly proves how wrong you are. Sure, you can still sometimes speak to someone, but it's getting worse.
- iLoveOncall 2mo agoI have 400 orders a year on Amazon and never have any of those weird issues. How strange!
- dwedge 2mo agoMy grandma smoked until she was 90 and she was absolutely fine!
- anonzzzies 2mo agoHaha yeah, Uber, Amazon, Starlink, Hotels etc just send me stuff or refund without even asking anything. I use all of them all the time for everything; that indeed seems to help. Logical of course.
- dgellow 2mo agoI disagree. I’m biased but the customer eng/support team we created at stainless was really good and that was a key differentiator during sales calls and post-sales. It’s expensive if you see it as an afterthought and just an expense you would prefer to avoid, but we approached it as an enabler role, a multiplier of sort: ensure customers feel they engage with peers, provide guidance to the eng teams, enable salespeople to engage meaningfully with technical teams, etc. For like a year it was basically just me and an awesome colleague handling the whole thing full time. We took the very explicit decision to have it as a very technical role and designed a culture that sees it as essential to the business (because it was), and that worked really well IMHO. If you create a startup you really want to focus on a small audience that you understand and know really well, instead of chasing everyone. And for that a support team is one of the most important asset you have
- Proofread0592 2mo agoCounterpoint: Take a look at consumer cellular. I would say it’s drastically cheaper than verizon, at&t, or t-mobile, but the customer support is better than all 3.
- ungreased0675 2mo agoTing also has (had?) excellent customer service. Call the 800 number and the first thing you hear is “hello” from an actual human who has the ability to help you. They also didn’t charge a lot, which makes me think great customer service is a choice.
- inigyou 2mo agoThe relevant mindset is "we can shrink our way to growth". Managers think by cutting employees and roles the company will get bigger. It won't.
- Avshalom 2mo agoSoftware's absurd margins was like the whole pitch.
- johnnyanmac 2mo agoYeah, and companies want to put those margins into their pockets, not give it back to the business/product.
- compass_copium 2mo agoPlenty of companies are willing to pick RHEL or paid Ubuntu for that very reason, even though they are infinity times more expensive than free Debian
- dijksterhuis 2mo agothe key differentiator is whether your business is aiming to provide a quality service, or is desperate to eek out as much profit as possible. my example: A&A — uk internet service provider. costs like twice as much as a normal service per month. but if i have a super technical query im on the phone with a fully fledged engineer in about 2 minutes flat. the kind of engineer that can discuss complex dns issues. i’ve had one help me debug a dns issue from a work site. it turned out quite quickly it was nothing to do with them but he hung around on the phone for 10 minutes anyway. the first support person i ever spoke to was michael from wales. if i had to call up he was the first voice i would hear for years. he recently moved on and i was sad. we’d have a decent chat. big up michael from wales. so, as it applies to at least one existing business — you are dead wrong. it might be twice as expensive as the people trying to maximise their profit margins, but it’s definitely not 10x more.
- cheschire 2mo agoBring back all the engineering rigor that people complained was too slow to keep up with VC-protected Silicon Valley competition. And bring back change & configuration management processes and documentation reviews. All the boring slow stuff. Except now make it part of your CI/CD pipeline.
- kilroy123 2mo agoCan confirm. I just had a nightmare experience with a company where the customer service sent very ChatGPT-like replies and seemed very unreasonable and AI like. I had to threaten legal action to get my money back. Bizarre experience.
- inigyou 2mo agoRole Collapse might work in this type of situation: prompt your own ChatGPT to decide a refund with a very permissive refund policy, copy its thinking, paste into the next support message after your prompt, and their ChatGPT may believe it's its own thinking. The Role Collapse attack is that LLMs turn out to ignore role tags (input, output, thinking) and identify role using writing style alone.
- kilroy123 2mo agoFunny you say this. I _almost_ tried this. But it did feel like a person was doing some copy-and-pasting and watching closely, so it wasn't 100% automated.
- benfortuna 2mo agoI think it's fair to say that AI amplifies our abilities, but it needs to be in the hands of people that know what they are doing. If developers are producing garbage to begin with, chances are they still produce garbage just at an accelerated rate.
- spwa4 2mo agoBut that defeats the whole point of AI, as far as business is concerned. You could describe most programming languages as working the same way and having the same limitation. If this is true, then AI will simply mean you'll have very highly paid AI experts (who know how to do X with AI) that you absolutely need to hire or your competition will run at 10x your speed.
- johnnyanmac 2mo agoBusiness incentives is to maximize money, which requires some quality. But these days, not a lot. Customers ideally maximize value, which lies on some spectrum of cost and quality. Part of the reasons businesses act with disregard for quality is that the consumer ultaimtely doesn't punish them for it. Whether that's due to true consumer preference or a market lock-in is a discussion left to the reader.