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Porsche will contest Laguna Seca in historic colors of the Apple Computer livery
- chaostheory 5mo agoThis is a strange sounding title. It sounds like Porsche was fighting against Apple’s colors in Laguna Seca, when instead they’ll be used on Porsche cars.
- fells 5mo agoThe title reads perfectly fine to me. Especially with the `in` preposition.
- dllu 5mo ago> to take part in a competition, election, etc., and try to win it https://www.oxfordlearnersdictionaries.com/us/definition/english/contest_2 https://www.oxfordlearnersdictionaries.com/us/definition/eng...
- harywilke 5mo agoOut of the context of racing perhaps, but the 'in' should have made it clear. Maybe if you don't know what Laugna Seca is one might get confused. But then this press release probably isn't aimed at you.
- nozzlegear 5mo agoFWIW I agree with you, this title made it sound like Porsche was going to file a lawsuit against Apple. Maybe it's a cultural thing but I've never heard "contest" being used this way in American English, at the very least.
- recursivedoubts 5mo agoapple should go back to their classic logo minimalism and thinness-for-thinnness-sake has been played out: everything looks the same and is devoid of personality. People want personality back: https://x.com/HeyZaraKhan/status/2050166377269620920 https://x.com/HeyZaraKhan/status/2050166377269620920 Related, MB bringing back physical buttons: https://news.ycombinator.com/item?id=47997418 https://news.ycombinator.com/item?id=47997418 Physical media is making a comeback too (including books)
- amelius 5mo agoThose rainbow colors have a different connotation in popular culture. Not sure if Apple's marketing team would want to take any risks there.
- snapetom 5mo agoDisagree. The people that buy Porches and Macs see that logo as iconic. Sexy as fuck.
- amelius 5mo agoSexy in the LGBTQI+ sense, yes. There's nothing wrong with that, and sends an inclusive message which is good. However, not sure if Apple would want to go that direction.
- musicale 5mo agohttps://www.apple.com/newsroom/2025/05/apple-introduces-the-2025-pride-collection/ https://www.apple.com/newsroom/2025/05/apple-introduces-the-...
- DauntingPear7 5mo agoI had an IT job where I got to replace ink in enterprise printers and the tactility was great. I completely understand the convenience of always plugged in and connected drives, but for some media it would be great to have some clicks or tactility when plugging things in, and having more plug and play storage options. I miss the days of plugging in a “thing” which holds a defined media or set of media. Game disks and cartridge support on PC, even if it isn’t practical, would be great to see
- postalcoder 5mo agoThe colors look beautiful on the car. Hopefully a Ternus-lead Apple will find the courage to adorn the Macbook Pro line with six colors. I would bet there's so much pent up demand for properly colored macbooks. What's the argument against it – SKU explosion?
- hulitu 5mo ago> What's the argument against it every cent you invest in the product is taken from your profit.
- jbm 5mo agoIs there? I walked past a parking lot yesterday and everything was in black, white and silver. When I bought my house the agent turned up her nose about the wood furnishings instead of "millennial white". The resale value of macs is one of their selling points, just like cars. Generic colours win. I contend there is no pent up demand.
- voidfunc 5mo agoAs a millennial I grew up with 90s fun colors. I want color. Gen X has largely oppressed us with Millenial White, Beige and earth tones. It is both inoffensive but also depressing.
- olyjohn 5mo agoRemember the old fruity iMacs and iBooks? They sold like hotcakes after Apple was making grey machines for decades before that. Pretty soon every computer manufacturer was making colorful machines. Those things had great resale value back then too.
- buserror 5mo agoDamn, just when we of the emulator and vintage stuff scene thought we were safe using the old colors as they hadn't any relevance anymore, booom, it suddenly becomes trendy again.
- jackmottatx 5mo ago[dead]
- mrcwinn 5mo agoOnly HN could find something negative to say about a wrap on a car. The internet is a remarkable place.
- rascul 5mo agoRace fans criticize liveries all the time.
- 1attice 5mo agoIt's not a 'greige' (grey-beige) paint job tho so it doesn't look very good. The rainbow apple logo needs the greige to foreground its vibrancy. White is too loud, and drowns out the pop.
- 1attice 5mo agoGot down voted here but I was being serious. That greige colour of early Apple was part of the branding that made room for the colourful logo. These race cars break design rules and look worse for it.
- olyjohn 5mo agoYeah except the race cars look amazing, and this is one of those liveries that has been legendary for decades.
- 1attice 5mo ago...but it's not the livery that Apple actually used at the time? Near as I can honestly tell, anyway. Also. Personally, I don't think the cars look great in white.
- CamperBob2 5mo agoThere was no shortage of bright white plastic in late 80s-early 90s Apple products. //c, Unidisk 3.5, and the like. It all looked fine.
- 1attice 5mo agoI recall mostly greige from that period, changing slightly in hue between the Apple IIe and (say) the Quadra line. Citation needed
- CamperBob2 5mo agoE.g., https://mirrors.apple2.org.za/Apple%20II%20Documentation%20Project/Peripherals/Disk%20Drives/Apple%20UniDisk%203.5/Photos/ https://mirrors.apple2.org.za/Apple%20II%20Documentation%20P... for some good shots of the 800k UniDisk drives. We used a lot of those where I worked, back in the day. They were as white as the driven snow. IIRC some of the //cs were a silvery-greige color, like the IIGS, but the first ones were certainly white.
- brcmthrowaway 5mo agoWas this sanctioned by Apple??
- vlovich123 5mo agoCommon sense or reading the article would help. > “We’ve enjoyed a longstanding relationship with Porsche, going back to 1980 when a Porsche race car first carried the Apple logo,” Oliver Schusser, Vice President Apple Music, Sports and Beats, said. “That moment marked the beginning of a shared passion for innovation and creativity that continues to define our collaboration today. As Apple celebrates its 50th anniversary, we’re proud to once again partner with Porsche on a design that pays tribute to that original 1980 livery.”
- redfloatplane 5mo agoAh, they just today did Formula E in a Pink Pig livery (https://www.fiaformulae.com/en/news/1062899 https://www.fiaformulae.com/en/news/1062899) but I think the Apple livery might have been more apt.
- Sardtok 5mo agoYummy pink pig liver. So livery.
- ehnto 5mo agoOh that's why the "Hoonipig" had that livery. I must admit I didn't think much about it's origins, but it was one of my favourite cars to come out of the Hoonigan/Ken Block machine. edit: on second look, it doesn't seem like the same pink but it is a similar aesthetic. Surely a homage but maybe not as direct as I thought.
- ardit33 5mo agoWhoever designed the modern version of it, did an awesome job. Modern porsches (past 2000) have gotten a bit too boring, and it needs to be bring some more color in their line up.
- Simon_O_Rourke 5mo agoThis is a nothing burger of a story.
- dfxm12 5mo agoNeat. Porsche releases different gear from time to time based on classic liveries. An espresso cup wearing this livery would be nice. For example, here's what's left of the martini racing collection: https://shop.porsche.com/us/en-US/c/collections?hierarchicalMenu=hierarchicalCategoriesV2.lvl0%3A%3A%20Collections%20%3E%20MARTINI%20RACING%C2%AE%20Collection https://shop.porsche.com/us/en-US/c/collections?hierarchical...
- TacticalCoder 5mo agoHere's Porsche really at its best, on the Nurburgring's Nordschleiffe in 2018, which is arguably the most complicated and diverse track on the planet doing a cool 5m19s (in 2024 a Mercedes AMG GT One was a full 1min10s slower, for example): https://youtu.be/PQmSUHhP3ug https://youtu.be/PQmSUHhP3ug Any car lover who doesn't know that vid can safely watch it.
- musicale 5mo agoApple itself sells some classic logo merch at the Apple Park Visitor Center Apple Store in Cupertino. Worth a visit, in my opinion. ;-)
- joshu 5mo agoiirc the apple color porshes were kremer k935s? i was actually at laguna for this: https://sportscardigest.com/le-mans-winning-porsche-935-k3-seized/ https://sportscardigest.com/le-mans-winning-porsche-935-k3-s...
- ardline 5mo agoBeen thinking about something similar. The tricky part is always the consistency guarantees.
- gladiatr72 5mo agoI saw "livery" and thought, "Beige?"