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FYI: DocuSign’s moat/USP is trust, not software. DocuSign customers buy trust.
by aslakhellesoy 11mo ago
FYI: DocuSign’s moat/USP is trust, not software.
DocuSign customers buy trust.
- apples_oranges 11mo agoReally? Trust to send an email with a link? What else is making it trustworthy?
- KaiserPro 11mo agoThat big companies use it for their important legal contracts. its a well recognised tool for contract agreements, and you pay the money so that you are indemnified for any oopsies that might happen in transit.
- MASNeo 11mo agoYou’d be surprised how much trust people place in legal departments, balance sheet strength and talent capacity. All things for which I had to turn down superior technical proposals in the past. The old saying „Nobody gets fired for buying IBM“ still runs strong. Free e-signatures are a great idea, have you considered getting a foundation to back the project and maybe taking out some indemnity insurance, perhaps raising a dispute fund?
- Bolutifeh 11mo ago[dead]
- fourseventy 11mo agoBecause when you send a document for a $75MM contract to be signed you want to send it via a well known and trusted document signing platform like Docusign where you know everything is legit and legally defensible.
- xnx 11mo agoFor a cheaper alternative from a trusted company, Google Docs has the feature.
- sejje 11mo agoFirefox has it built in now, too
- ElTimuro 11mo agoTrust and Regulation like QTSP and all the other red tape