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Why does a state have ad tracking data? Are they really that hard up for cash that they need to have ad campaigns for people selecting insurance?
by oaththrowaway 1y ago
Why does a state have ad tracking data? Are they really that hard up for cash that they need to have ad campaigns for people selecting insurance?
- 1024core 1y ago[flagged]
- daniel_reetz 1y agoHere's some context for people who are curious about CA DMV data sales: https://www.thedrive.com/news/35457/why-is-the-california-dmv-selling-drivers-data-for-50-million-and-to-whom https://www.thedrive.com/news/35457/why-is-the-california-dm...
- timfsu 1y agoI understood it to be the reverse - they advertise on LinkedIn, and the trackers determine whether the users convert once they click through. Not great, but at least not as ill intentioned
- kva-gad-fly 1y agoNot sure I understand this, but "I" (coveredca) pay linkedin to place my ads, for which "I" have to use their libraries? That then scrape "my" clients/customer data to linkedin? for them to make more money selling that data? Does this also mean that those pious popups about "Do not sell my information" are essentially vacuous?
- cryptonector 1y agoIt could be insiders getting kickbacks.