5 ms·
The "replacement" is already being penned: https://www.w3.org/TR/privacy-preserving-attribution/ https://www.w3.org/TR/privacy-preserving-attribution/ Which is
by dbushell 1y ago
The "replacement" is already being penned:
https://www.w3.org/TR/privacy-preserving-attribution/ https://www.w3.org/TR/privacy-preserving-attribution/
Which is just going to be in additional to 3rd-party cookies. Google's own study concluded removing 3rd-party cookies loses revenue and "privacy-preserving" tracking increases revenue:
https://support.google.com/admanager/answer/15189422 https://support.google.com/admanager/answer/15189422
So they'll just do both:
https://privacysandbox.com/news/privacy-sandbox-next-steps/ https://privacysandbox.com/news/privacy-sandbox-next-steps/
- surajrmal 1y agoThere are regulatory agencies which have specifically told Google it is not allowed to remove 3rd party cookies without a replacement as while Google would be able to continue to function fine, their competitors would take a major loss.
- pas 1y agoDo you have links for this? I'm curious about which bodies and what was their argument.
- diogocp 1y agohttps://www.gov.uk/cma-cases/investigation-into-googles-privacy-sandbox-browser-changes https://www.gov.uk/cma-cases/investigation-into-googles-priv...
- JoshTriplett 1y agoSounds like a great argument for running a different browser not developed by an advertising company, and thus not constrained by that.
- chrisweekly 1y agoAgreed. Curious what HNers feel is the most viable replacement. I'm experimenting w Arc this week...
- connicpu 1y agoI've been on Firefox for years, it's extremely good these days
- JoshTriplett 1y agoLikewise. Even despite the multiple times Mozilla manages to carefully aim at their feet before shooting, Firefox still seems like the best available alternative.
- aftbit 1y agoFirefox is alright. I keep around a script called `chrome-new` for those rare case I still need Chrome. #!/bin/sh if [ -z $CHROME ]; then test -e "$(which chromium)" && CHROME="chromium" test -e "$(which google-chrome)" && CHROME="google-chrome" test -e "$(which google-chrome-stable)" && CHROME="google-chrome-stable" test -e "$(which google-chrome-dev)" && CHROME="google-chrome-dev" fi TMPDIR=$(mktemp -d /dev/shm/chrome-XXXXX) $CHROME --user-data-dir=$TMPDIR --no-first-run --no-default-browser-check "$@" rm -rf $TMPDIR
- chrisweekly 1y agoCool script! Thanks for sharing! :)
- barnabee 1y agoFirefox with uBlock Origin, Privacy Badger at a minimum, other extensions to taste[0] I’ve also been experimenting with Zen[1], which is Firefox based, recently and it seems quite promising in terms of a nicer default UI. [0] I like Tab Stash, Vimium C, SponsorBlock, Decentraleyes, DeArrow, Archive Page, among others [1] https://zen-browser.app/ https://zen-browser.app/
- red_admiral 1y agoI just want someone to explain how I can edit my own privacy preserving attribution database. Is it a local SQLite database or something? I feel like storing my "preferences" locally without letting me edit them as a stupid move.
- jeroenhd 1y agoGoogle's design stores the tracking data locally. Chrome already has a UI to manage topics of interest (chrome://settings/adPrivacy).
- josefx 1y agoAnother "trusted" third party based tracking system. All I need to know to avoid it even when it is printed on toiletpaper.
- dbushell 1y agoYep, definitely "trusted third party". For example: https://blog.mozilla.org/en/mozilla/mozilla-anonym-raising-the-bar-for-privacy-preserving-digital-advertising/ https://blog.mozilla.org/en/mozilla/mozilla-anonym-raising-t... Owned by Mozilla, ran by ex-Facebook employees. I'm sure it's entirely coincidentally this W3C draft was written by Mozilla and Facebook employees.
- worik 1y ago> "privacy-preserving" tracking Wow.