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I turned a failing coffee blog into a $1M exit by focusing
- yosito 5y agoIt would be great if there were some detail about how exactly this coffee blog makes money.
- weird-eye-issue 5y agoProbably just affiliate marketing and ads like almost every other content site. Keep it simple Edit: I have a site that makes over $7k/mo (and growing... Fast) in the same industry from affiliates and ads
- whizzter 5y agoLiterally said so in the article: "...., build loyal affiliate partnerships." Looked at the content and it's perfect for making money. First there's reviews of a bunch of coffee gear,etc so people find the site googling for information about said coffee gear. Now once on the site there's ads for other coffee related items from these affiliates with a reader who's already thinking about buying coffee related items so the so called "conversion rate" is probably very high (meaning that the ratio of people visiting the site who both click an ad and actually buy items is very high (Yes, there's different rates depending on the customer actions but assume they pay relatively well)).
- weird-eye-issue 5y agoYes that is what an affiliate site is
- whizzter 5y agoThe above comment was a follow up for the grandparent since the question by the GP indicated unfamiliarity.
- ojbyrne 5y agoConsidering “depth is where the gold is” is repeated 3 times, the article could use a little more depth.
- xivzgrev 5y agoOr how they grew it. This was a really shallow article
- chrisma0 5y agoApparently the same author also lost $40k on a "DeFi investment": https://typeshare.co/alxzoogmi/posts/-MuIMCu2l4j34xku6xUD https://typeshare.co/alxzoogmi/posts/-MuIMCu2l4j34xku6xUD
- treycopeland 5y agoThis is not me. I found the post interesting because I find myself in the same boat. Less is best sometimes.
- capiki 5y agoThe blog was making $30k profit and got acquired for $1m? Doesn't that seem super low? Obviously this type of exit wouldn't have VC-startup multiples, but still.
- weird-eye-issue 5y agoFor content sites that is about right but if they sold this year they probably could have gotten more since multiples have been increasing
- swader999 5y agoLooks like we stumbled into their next venture. Writing lame articles on how to make semi passive income.
- habosa 5y agoThis article has almost zero content. It’s spam.
- gtm1260 5y agoSimilar to the posts on the actual coffee blog in question.
- chrisma0 5y agoNot sure what the take-away message is here: affiliate marketing is able to produce considerate returns? If so, some more details would be interesting, no? What kind of post worked especially well? And even more interesting: what didn't work at all?
- kautzz 5y agothanks for littering the internet with more crappy marketing sites. you sir are one of the reasons the internet mostly sucks today.