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I agree with the sentiment regarding the keywords. I tried for a few minutes to read your on-page copy and distill your products keywords but found it difficul
by sga 15y ago
I agree with the sentiment regarding the keywords. I tried for a few minutes to read your on-page copy and distill your products keywords but found it difficult. It could be that I'm not familiar enough with the space/problem that your service addresses. I'd be inclined to identify your competitors and the keywords for which they rank. If a set of keywords can be identified I'd then use Google Keyword Tool to determine a set of keywords to target (i.e. those that you have a shot at ranking well for).
- marcamillion 15y agoAgreed...I have found this difficult too. I guess the issue I keep having is sure I want to appear in the search results for the keywords that my competitors appear in - but at the same time I want to differentiate myself. So I am kinda struggling with this, to be honest.
- sga 15y agoI get the desire for differentiation, it's important otherwise why would someone choose your product over another. I think it's key though to better understand the words that your competitors are using to describe the problem/space coupled with the words that consumers are using to describe the problem/space. Understanding this word-scape will help you to better craft your on-page copy along with identifying the words that best describe your unique value proposition. I'd also consider studying/contacting the twitter followers of your competitors. That would be a direct method of identifying solid potential leads. Who are your competitors? Can you give me links to at least 3 of them?
- marcamillion 15y agoSure: Colaab - http://colaab.com/Home.mvc/Home http://colaab.com/Home.mvc/Home Notable App - http://www.notableapp.com/ http://www.notableapp.com/ Prevue - http://prevue.it/ http://prevue.it/ Onotate - http://onotate.com/ http://onotate.com/