17 ms·

Why isn't Google doubling down on marketing Allo on Android? They already have a huge ecosystem in Android, which no other company other than Apple has.

• Arnt 8y ago
  What has Google ever really marketed? Google's basic strategy seems to be to throw shit on the wall and see what sticks.
  • enitihas 8y ago
    Google+ was heavily marketed though.
    • dannyw 8y ago
      And it didn’t work. What makes you think it’ll work this time?
      • majewsky 8y ago
        Chrome was also heavily marketed, and that worked just fine.
        • xab9 8y ago
          Because it's good. When firefox started slowly killing xul and the clusterfuck called IE stopped being the top (rabid) dog, a new kid had to come along. Google+ seemed like an afterthought, a way to create a facebook clone without creating a facebook clone.
          • enitihas 8y ago
            Google+ was given the most importance of any project within Google as far as I know.
            • chii 8y ago
              Politically, it's given importance, but users didn't see it that way, unlike chrome. It just goes to show that an exec pushing a project doesn't mean much when it's a shit project.
  • ocdtrekkie 8y ago
    I can't watch TV without seeing either a "Make Google do it" ad for Google Assistant or an ad for the Google Pixel or Chromebook. Google runs a metric ----ton of ads for their products. Now mind you, nobody buys those products. But they definitely market them.
• oh-kumudo 8y ago
  Why would people use Allo? It has almost zero additional (except some useless AI gimmick) offering comparing with Facebook Messenger.
• bb88 8y ago
  Allo take up has been low, and there are better (or similar) alternatives. So they're not losing much.