(author of the original article) That creeped out feeling is your brain letting you know about an information asymmetry -- someone knows more about you than yo

(author of the original article) That creeped out feeling is your brain letting you know about an information asymmetry -- someone knows more about you than you know about them. When you feel creeped out in a market setting, it's a warning that you're likely to get a bad deal. Response to some earlier comments on the article: http://zgp.org/~dmarti/business/arguments-for-targeted-advertising/ http://zgp.org/~dmarti/business/arguments-for-targeted-adver...