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Selling to enterprise isn't about product or features (or price). It's about selling a value that comes from process change. Communicate the value you bring. A
by outericky 11y ago
Selling to enterprise isn't about product or features (or price). It's about selling a value that comes from process change. Communicate the value you bring.
And realize it takes time. Someone has to want to do this enough to get the wheels moving. So that means that either their job will get easier, their peoples job will get easier, they will save the company money, they will earn the company money, ultimately, they will get recognition and/or a bonus for bringing you in. It's rarely about the product.