I had not heard of gofundme prior to this. I think this is because the places where I would naturally see news about such crowdfunding sites are heavily biased

I had not heard of gofundme prior to this. I think this is because the places where I would naturally see news about such crowdfunding sites are heavily biased towards the kinds of projects that Kickstarter specializes in, namely games. As duskwuff wrote here (https://news.ycombinator.com/item?id=8889346 https://news.ycombinator.com/item?id=8889346), gofundme is "explicitly aimed at personal fundraising (e.g, "medical expenses, education costs, volunteer programs, youth sports, funerals & memorials" [1]), whereas Kickstarter is aimed at projects with a well-defined goal and a tangible result."