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Case Study: Standing Out in a Saturated, Boring Industry Without Spending a Dime
- jrsd 12y agoI actually saw this on the local news here in Chicago. Doesn't really come as a surprise, but I guess it's kind of refreshing learning it's a mortgage company that was behind it all.
- jafridi 12y agoRefreshing is exactly what we're going for!
- tonkatsu 12y agoThat's an interesting approach. You say "without spending a dime", but what about production costs?
- jafridi 12y agoWe have a lot of in-house talent who wore many hats and helped out with production, but we also called in a few favors. It helps to do a little digging in your network to see who can bring specific technical talents or knowledge, or know somebody else who can.