8 ms·
They deserve it, but I've heard some rumors that game programmers are pushed to their limits with deadlines and cuts. I've got a feeling marketing is eating up
by rrmoelker 12y ago
They deserve it, but I've heard some rumors that game programmers are pushed to their limits with deadlines and cuts.
I've got a feeling marketing is eating up most of the budget for all AAA titles. I can understand seeing how consumers seem to love the hype train. Does anybody have a clue on the actual size of marketing in big productions? I couldn't find any facts.
- CliffyA 12y agoFrom a 2009 article, "EA now typically spends two or three times as much on marketing and advertising as it does on developing a game." http://venturebeat.com/2009/08/26/eas-chief-creative-officer-describes-game-industrys-re-engineering/ http://venturebeat.com/2009/08/26/eas-chief-creative-officer... And there's some random numbers throughout history in this article, such as Modern Warfare 2 costing $40 to $50 milion to develop and a total launch cost of $200 million. http://kotaku.com/how-much-does-it-cost-to-make-a-big-video-game-1501413649 http://kotaku.com/how-much-does-it-cost-to-make-a-big-video-... And yes game dev is a lot of hours for less pay than your fantastic Silicon Valley wages.