7 ms·
"We're designed to help improve your'e company's performance in the critical area of XYZ." - your'e - company's If it is worth millions of dollars do a spell
by nyar 12y ago
"We're designed to help improve your'e company's performance in the critical area of XYZ."
- your'e
- company's
If it is worth millions of dollars do a spellcheck.
- gknoy 12y agoYou're right that taking the time to proofread and grammar/spell check is good, but in this particular case the performance is that of your company. Thus, "company's" is correct. :-) The other is probably a typo, which might lend authenticity to it having been actually typed out by the CEO, rather than pasted from an archive.
- stretchwithme 12y agoAuthenticity. That's a great point. It could still be faked authenticity, of course :-)
- guiseppecalzone 12y agoI've heard that misspellings can actually improve the response rate. I'd believe that - felt more personal to me.