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SUMMARY: "we were shocked, SHOCKED, to discover that an ad with a nice picture performs better than an ad with a bad picture."
by aaronchriscohen 12y ago
SUMMARY: "we were shocked, SHOCKED, to discover that an ad with a nice picture performs better than an ad with a bad picture."
- excellentpants 12y agoI laughed. However I think the article is trying to make the point that software engineering-types are sometimes prone to otherwise obvious oversights because they tend to think of solving all of their business problems with code.