this seems to be based on a study done by ebay, who had an atrocious ppc campaign. it was run by monkeys. really no wonder they didn't achieve any good or pred

this seems to be based on a study done by ebay, who had an atrocious ppc campaign. it was run by monkeys. really no wonder they didn't achieve any good or predictable results. http://www.searchenginejournal.com/how-not-to-run-a-ppc-campaign-inspired-by-ebays-adwords-fail/61025/ http://www.searchenginejournal.com/how-not-to-run-a-ppc-camp...