Competition is GOOD [1]. This is a brilliant branding extension, it's clear on the value and the audience it's targeting. UberX - UberXL. 1 - http://blog.lyft.

Competition is GOOD [1]. This is a brilliant branding extension, it's clear on the value and the audience it's targeting. UberX - UberXL. 1 - http://blog.lyft.com/posts/2014/5/7/introducing-lyft-plus-the-premium-ride-redefined http://blog.lyft.com/posts/2014/5/7/introducing-lyft-plus-th...