5 ms·

You should consider redesigning the landing page. There is way too much information crammed into one page. Also a screencast the application in action will help

by sarvesh 17y ago

You should consider redesigning the landing page. There is way too much information crammed into one page. Also a screencast the application in action will help. The tour page http://www.stormweight.com/pages/tour http://www.stormweight.com/pages/tour asks me to signup I would rather see it action before I signup. You might also want to rethink about the color scheme. The macbook screenshot is showing off the laptop more than your application.

jbr 17y ago
Thanks for the reply! We're working on a screencast today, and /pages/tour is exactly where we plan to put it. I'm not a designer, so I'm particularly interested in feedback about the colors. Are they too dark? We want to look professional without looking enterprise-ey; all of our competitors are mind-numbingly enterprise-oriented and look like Microsoft did their design. We were also hoping the macbook would polarize our audience (hackers and small companies).
- FreeRadical 17y ago
  please don't use so much capitalisation, for example "Deep Email Integration" as it makes the site appear cold try and summarise what the purpose of the site in 20-30 words on the home page to de-clutter...more detail can be added in a FAQ type section
  - deleted 17y ago
    [deleted]
  - jbr 17y ago
    This is what comes from trying too hard to look like a Real Business -- we saw all of the other companies with Marketing Departments using phrases like "Deep Email Integration" and assumed it was a good place to start. We don't have much traffic yet, but we have a split testing architecture in place to start playing with less ridiculous ways of expressing the same thing.
- sarvesh 17y ago
  Reading your text is particularly hard with your choice of background color, you need more contrast there. The landing page shouldn't make people scroll to read about your product. It isn't about whether it looks like Microsoft designed it not but what works effectively. There are a lot of companies that have created a product that doesn't look like it is enterprise oriented in the area you are working on example, http://www.pivotaltracker.com/ http://www.pivotaltracker.com/. I personally don't think the macbook image would in anyway convince me, hacker & small company, to use your product. I am more interested in your product not somebody else's. Hope that helps.

by sarvesh 17y ago

jbr 17y ago

Thanks for the reply! We're working on a screencast today, and /pages/tour is exactly where we plan to put it. I'm not a designer, so I'm particularly interested in feedback about the colors. Are they too dark? We want to look professional without looking enterprise-ey; all of our competitors are mind-numbingly enterprise-oriented and look like Microsoft did their design. We were also hoping the macbook would polarize our audience (hackers and small companies).

FreeRadical 17y ago
please don't use so much capitalisation, for example "Deep Email Integration" as it makes the site appear cold try and summarise what the purpose of the site in 20-30 words on the home page to de-clutter...more detail can be added in a FAQ type section
- deleted 17y ago
  [deleted]
- jbr 17y ago
  This is what comes from trying too hard to look like a Real Business -- we saw all of the other companies with Marketing Departments using phrases like "Deep Email Integration" and assumed it was a good place to start. We don't have much traffic yet, but we have a split testing architecture in place to start playing with less ridiculous ways of expressing the same thing.
sarvesh 17y ago
Reading your text is particularly hard with your choice of background color, you need more contrast there. The landing page shouldn't make people scroll to read about your product. It isn't about whether it looks like Microsoft designed it not but what works effectively. There are a lot of companies that have created a product that doesn't look like it is enterprise oriented in the area you are working on example, http://www.pivotaltracker.com/ http://www.pivotaltracker.com/. I personally don't think the macbook image would in anyway convince me, hacker & small company, to use your product. I am more interested in your product not somebody else's. Hope that helps.