I'm so confused at this backlash, this is hacker news- mahbod, tom and the rapgenius team have built an amazing product, and found a clever way to help with sea

I'm so confused at this backlash, this is hacker news- mahbod, tom and the rapgenius team have built an amazing product, and found a clever way to help with search engine optimization. Good for them. They're optimizing EVERYONES search experience- I think it's ridiculous in this case for them not to have preferential page rank... If the average user would prefer them over a competitor ( which I beg someone to argue) then who cares if they creatively by-passed some ambiguous google guidelines.