I'd say the answer provided is so simplistic that it has very little explanatory power. Commenters have already mentioned Uber and Groupon, but I'd go further

I'd say the answer provided is so simplistic that it has very little explanatory power. Commenters have already mentioned Uber and Groupon, but I'd go further and add YC love child Airbnb as well. They famously sold cereal to stay afloat etc. What does that have to do with tech hacking? Yet they have been lauded everywhere Zulily hasn't. I'd be interested in how one separates a disruptive business that uses technology from Disruptive Technology? It seems to me there is a hair's breadth of difference between the two. This is news for the simple reason that it isn't news.