6 ms·
>Mobile carriers could offer the Moto G profitably at a negative price Doubt US carriers are going to let that happen, I haven't seen many negative prices exce
by eholder 13y ago
>Mobile carriers could offer the Moto G profitably at a negative price
Doubt US carriers are going to let that happen, I haven't seen many negative prices except on feature phones.
Only Tmobile seems to be willing to let the consumer take advantage of lower handset prices. Also, wonder how much Motorola makes(or loses) per Moto G at these prices.
Anyway I hope the Moto G does better than the Moto X. Even with the massive hype and the continuing ad blitz on TV(I see around 3 to 4 Moto X ads in about 2 hours TV viewing) about customization and the always-on voice features, it doesn't seem to be selling well[1].
Starting from the 500K sales figure in the 3rd quarter and generously adding, say, a million more in Q4, the rumored ad budget of $500M [2] would mean Google is spending ~$333 per handset in advertisements.
That would probably add more to the already heavy Motorola losses[3] and Google shareholders would soon be questioning the merits of subsidizing Motorola's losses.
[1] http://blogs.wsj.com/digits/2013/11/11/motorola-plans-low-cost-phone/ http://blogs.wsj.com/digits/2013/11/11/motorola-plans-low-co...
[2] http://androidandme.com/2013/07/news/wsj-google-to-promote-moto-x-with-500-marketing-campaign-device-heading-to-all-major-us-carriers-this-fall/ http://androidandme.com/2013/07/news/wsj-google-to-promote-m...
[3] http://mobilenewsblog.co.uk/wp/wp-content/uploads/2013/10/Screen-Shot-2013-10-18-at-10.26.36.png http://mobilenewsblog.co.uk/wp/wp-content/uploads/2013/10/Sc...
- twotwotwo 13y ago> Also, wonder how much Motorola makes(or loses) per Moto G at these prices. Motorola claims it doesn't sell them at a loss but hasn't said more: http://www.nytimes.com/2013/11/14/technology/motorola-to-offer-smartphone-aimed-at-emerging-markets.html?hpw&rref=technology&_r=0 http://www.nytimes.com/2013/11/14/technology/motorola-to-off...