I run News360, which is a popular news aggregator, and TPM pulled their full-text feed from us as well. I think the issue here is that aggregators are trying t

I run News360, which is a popular news aggregator, and TPM pulled their full-text feed from us as well. I think the issue here is that aggregators are trying to own the reading experience without replacing the monetary value of traffic to TPM's site, which is what's really bugging Josh, not losing direct relationship with the reader. He's fine with Google News, and he's fine with a truncated RSS feed being consumed in News360, or Flipboard or wherever as long as the main story has to be read on talkingpointsmemo.com. This makes sense to me, and I think it's a very common problem across all content creators except the top-tier publishers who can actually make ad deals to sell inventory inside the aggregator (see TechCrunch/AOL's experience described here - http://techcrunch.com/2013/09/23/flipboards-mike-mccue-confirms-50m-raise-says-windows-8-app-more-international-versions-coming-by-end-of-year/ http://techcrunch.com/2013/09/23/flipboards-mike-mccue-confi...). But looking at the mobile version of any article on talkingpointsmemo.com I have to question how effectively they're monetizing that traffic right now - it seems like it's all a bunch of network banner ads that I can't imagine anyone ever tapping on except by accident. I think with the right native mobile experience, TPM can get a much larger value from a mobile reader, and if someone can provide an aggregator that delivers that to everyone, not just the top brands, it should be a no-brainer to jump on board. And I think we as an industry are pretty close to figuring out how this can work (we @News360 are certainly working very hard on this specific problem).