Its just that in web we use the term for 'Media container Formats' as cards, providing one with a way to encapsulate relevant information in a single container.

Its just that in web we use the term for 'Media container Formats' as cards, providing one with a way to encapsulate relevant information in a single container. Like In 'Broad Adaption', we see Twitter, Google, Apple, Facebook and LinkedIn all embracing this approach and in 'Well Defined Card Types', we see Photos, Videos, News Items, Maps, Offers, Recommendations.