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"KitKat's SEO (for the candy bar) just dove into nothingness. Forever." -my boss

• Samuel_Michon 13y ago
  I thought you were kidding, but then I checked. Indeed, on Google, android.com/kitkat comes up first, then kitkat.com. On DDG and Bing, search results are still all about the snack.
  • consultant23522 13y ago
    I'm having a harder time telling the natural hits from the ads these days but in mine it's kitkat.com first followed by "news for kitkat", then wikipedia, hershey's, and finally android.
    • Samuel_Michon 13y ago
      This is what my Google SERP looks like in Safari, not logged into Google: http://i.imgur.com/hTa6Izu.png http://i.imgur.com/hTa6Izu.png (The Kitkat.com listing has a different description than it did an hour a go, because of the Android tie-in. But even then, the Google Android page was higher up the list.)
  • fpgeek 13y ago
    For KitKat (which is the OS name) I see android.com/kitkat first, kitkat.com second and Wikipedia third. For Kit Kat, which is the candy bar, I see Wikipedia first, followed by kitkat.com and android.com/kitkat third. Their SEO isn't dead, but that space is and will be increasingly significant.