The biggest fear of selling to BFEs (too many multiple use acronyms here)... is actually just getting our foot in the door. We hired a dedicated sales person r

The biggest fear of selling to BFEs (too many multiple use acronyms here)... is actually just getting our foot in the door. We hired a dedicated sales person recently and his ability to close far surpasses ours... really it's just a matter of him digging in and getting to the right person (basically what this article says).