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Self-Help: $11B in Seething Snake Oil
- mathattack 13y agoMarketing self help by knocking the industry?
- mazatlanio 13y ago"As Richard Wiseman illustrates in his book “59 Seconds: Think a Little, Change a Lot,” the problem is that the majority of self-help books actually promote exercises that “destroy motivation, damage relationships and reduce creativity; the opposite of everything [they] promise.”"
- jongraehl 13y agoThanks for the direct link to relevant cites. Oh, you say they're somewhere in a book. Not great (that said, '59 seconds' is good). Snake oil alarm: "the keys to productivity" - maybe there's proof that this approach can work, but "THE keys"? As in there's nothing else that can work? Come on. Good luck.