Yet they say their revenue is only "well into the 6-figures"? How is this possible? If only 5000 of those customers are paying the lowest per rep per month rate

Yet they say their revenue is only "well into the 6-figures"? How is this possible? If only 5000 of those customers are paying the lowest per rep per month rate of $25 than that amounts to $1.5 million over the course of a year. And I have to believe a lot of their customers have more than one rep. Churn couldn't be making that much of a difference could it? Knowing Dan from his writing I'm sure he's going out of his way to please customers. Not trying to call them out. I really like Dan and have learned a lot from his writing. I hope they do actually have that many customers paying $25-99 per rep per month. Just wondering how it adds up?