Isn't that the real problem? You're a company that says "here's 15 seconds to convey some information". Yet, you aren't able to convey the information you wante

Isn't that the real problem? You're a company that says "here's 15 seconds to convey some information". Yet, you aren't able to convey the information you wanted to (i.e the ad for your service) in 15 seconds. I think they missed a trick with this ad.