I'd like the ability to pay per view. I don't have a lot of TV channels but like watching sports, why can't I pay for the NBA or NHL finals on a pay per view ba

I'd like the ability to pay per view. I don't have a lot of TV channels but like watching sports, why can't I pay for the NBA or NHL finals on a pay per view basis? It is probably something to do with licensing, but if that could be cracked I would be a customer.