Apple has done this before announcements (software updates usually) but not regarding iTunes app sales milestones. I'm of the mind that it is a coincidence. Go

Apple has done this before announcements (software updates usually) but not regarding iTunes app sales milestones. I'm of the mind that it is a coincidence. Google's done the same as well after Apple events such as them announcing they would drop h.264 for Chrome which never came to fruition.