10 ms·

Email First Startups

70 points by a4agarwal 13y ago

medecau 13y ago
Is this resuming http://ryanhoover.me/post/43986871442/email-first-startups http://ryanhoover.me/post/43986871442/email-first-startups ? It's getting noisy in here. Edit: Here's the discussion: https://news.ycombinator.com/item?id=5279590 https://news.ycombinator.com/item?id=5279590
joshu 13y ago
I am trying this with the reboot of my project http://cluedb.com/ http://cluedb.com/ - it's a daily tip project. It efficiently reuses old content so it isn't strictly a mailing list.
helipad 13y ago
Account creation by email was the reason I started a Posterous blog, then they moved away from that focus.
- bambax 13y ago
  I just launched a (very minimal) clone of Posterous that tries to do everything by email ("no login necessary... or possible!"): http://urgeous.com/ http://urgeous.com/ Would love to hear what you think!
AJ007 13y ago
I'll add another one: Email users stick around. I've seen a lot of web companies fail because their retention sucked. Even users that absolutely love your products forget about you because they are being bombarded with noise from everyone else.
nawitus 13y ago
>His awesome points: Can we stop putting 'awesome' everywhere?
- keesj 13y ago
  Got any awesome alternatives?
  - nawitus 13y ago
    Nope, only reasonable ones.
mrkmcknz 13y ago
I'm the founder of a stealth startup that focused on email first as a key part of our product. Swombat was one of my early adopters (https://news.ycombinator.com/item?id=5280289 https://news.ycombinator.com/item?id=5280289). Hopefully I'll be launching as a Show HN sometime next month. Email first allowed me to quickly validate the business and generate revenue without having to worry about anything other than the core value proposition.
baudehlo 13y ago
A bit of shameless self promotion: Haraka is a great mail server for coding up systems for processing incoming email, including parsing out attachments. We use it at Hubdoc for streaming attachments directly from email to S3. http://haraka.github.com/ http://haraka.github.com/
- jonpaul 13y ago
  Funny, I was just looking at Haraka earlier today to build an email-first startup. Being an active Node.js dev, Haraka looks very attractive!
bredren 13y ago
Solving problems around email has a wide audience. After our startup launched a private and secure messaging service, we weren't able to drive easy and repeatable traction. We broadened the appeal to include email privacy which not only got press but created a ton of sticky users. Eventually, we turned it into our first point of revenue. Email allowed us to reach a wider audience while still preserving our focus on privacy. While we weren't technically "email first" it was a big second that ultimately served our primary focus.
- amirmc 13y ago
  I'd like to know more about your startup but there's no info/link in your profile. I'm interested in privacy-related stuff.
  - bredren 13y ago
    Thanks for your interest. I'll add a link. The startup is called Gliph. Gliph is a digital identity platform. Our goal is to allow people to communicate and transact with privacy and security. https://gli.ph https://gli.ph https://gli.ph/s/privacy.html https://gli.ph/s/privacy.html Today, you can use Gliph to send text and picture messages with other Gliph users. It has a few benefits over other messaging tools: - The messaging system is hosted, so you can access your account from either the iPhone, Android or Mobile web. - Either party can delete messages from both sides of the conversation, delay messages, and set expiration on messages. - The system allows you to be anonymous, we don't require entry of any personal data such as a phone number used by other messaging clients. Gliph's Email privacy tool is called Cloaked Email. We debuted it in August of this past year. You can use a Cloaked Email address as substitute for your real one while signing up for websites. Cloaked Email: - Helps protect you from data breaches. - Allows you to communicate with sellers on sites like Craigslist using your normal email client, without revealing your actual address. - Has Chrome and Firefox plugins to easily integrate email privacy into your web experience. Some other points about Gliph and privacy: - We don't log IPs except for rate throttling. - We encrypt all personal data entered and set sharing to private by default. When you share data with another user, it is encrypted using public keys of both users. - You can turn on a feature called Lockdown Privacy Protection, which removes password reset and makes your account data inaccessible by anyone without the password. - We have a generous privacy policy that puts ownership of user data in user hands. We launched in March of last year, and have an iPhone, Android and mobile web clients. I'd be pleased to connect with you on Gliph. You can find me at Dice, Heart, Lightning. Here are some more links: iPhone app: https://gli.ph/iphone https://gli.ph/iphone Android App: https://gli.ph/android https://gli.ph/android mobile web: https://gli.ph/m https://gli.ph/m Company Blog: http://blog.gli.ph http://blog.gli.ph
shadowrunner 13y ago
Indoctrinator: http://indoctrinator.com http://indoctrinator.com is my first email startup. It's a weekly program that reveals the secrets to becoming obsessed over anything you want. Anyone whose been obsessed before knows how it can accelerate learning and mastery of skills. I thought email would be the ideal platform for Indoctrinator because I can roll it out in phases and give more personalized service. EDIT: I invite anyone who reads this and is interested in the program to sign up for more info and early notification of launch.
- krichman 13y ago
  Sounds too good to be true, but I signed up due to curiosity.
dreeves 13y ago
Beeminder started this way too (it was Kibotzer -- the kibitzing bot [http://blog.beeminder.com/beenamer http://blog.beeminder.com/beenamer] -- back then). Bot emails you asking for your number (eg, your weight) and sends you back a graph of your progress.
sherm8n 13y ago
I'm on my 3rd startup. The first 2 involved building product first and then finding users. This time around I started blogging and accidentally built up thousands of email subscribers. Validation happens so freaking fast over email. As long as you can solve the user's problem over email who cares if there is a product. Wrote about my experience here - http://blog.goodsense.io/2013/03/27/making-guesses-for-your-startup-is-better-than-careful-logical-deductions http://blog.goodsense.io/2013/03/27/making-guesses-for-your-...
peachananr 13y ago
This is an interesting approach. It's also a great way to build audience way before your real product launch. I wish I know this before launching my latest startup, http://www.bucketlistly.com http://www.bucketlistly.com. I always thought that you need a product first in order to build audience. Boy, how I was wrong and wasted countless days just to learn that you can build audience even without a product. :/ Thanks for sharing it here.
ChrisNorstrom 13y ago
So would this be considered an email first project? I had an idea for website called "Global Voices" (domain will be glblvcs.com) Users from all over the world will enter their email and subscribe to a micro-newsletter that comes out every Friday night. By entering their email they're also automatically entered into a "lottery". Every week 3 lucky people are chosen and each get to ask all the users 1 question which will appear in that week's newsletter. The 3 questions in each newsletter will link to a message board where people from all over the world with diverse backgrounds and cultures can answer the questions if they want. I think email in this case would encourage participation. If you're not subscribed and getting the emails you don't get a chance to ask a question. By being subscribed you have a greater chance at returning to the message board and writing an answer. Thus fueling the community. Sound good?
- _pius 13y ago
  I had an idea for website called "Global Voices" (domain will be glblvcs.com) Users from all over the world will enter their email and subscribe to a micro-newsletter that comes out every Friday night. By entering their email they're also automatically entered into a "lottery". There's already a popular project very similar to this called The Listserve. http://thelistserve.com http://thelistserve.com
MicahWedemeyer 13y ago
Email has identity built in. Email is identity. I'm no security expert, but my understanding is that email is pretty flawed when it comes to establishing the true identity of the sender. I guess you could use something like DKIM or SPF, but plenty of people don't have that set up. If you use obfuscated inbound email addresses then it's not really a problem. But, if you're identifying people by their FROM address on a very public inbound address, be aware that it's trivially easy to spoof that.

70 points by a4agarwal 13y ago

Is this resuming http://ryanhoover.me/post/43986871442/email-first-startups http://ryanhoover.me/post/43986871442/email-first-startups ? It's getting noisy in here. Edit: Here's the discussion: https://news.ycombinator.com/item?id=5279590 https://news.ycombinator.com/item?id=5279590

joshu 13y ago

I am trying this with the reboot of my project http://cluedb.com/ http://cluedb.com/ - it's a daily tip project. It efficiently reuses old content so it isn't strictly a mailing list.

helipad 13y ago

Account creation by email was the reason I started a Posterous blog, then they moved away from that focus.

bambax 13y ago
I just launched a (very minimal) clone of Posterous that tries to do everything by email ("no login necessary... or possible!"): http://urgeous.com/ http://urgeous.com/ Would love to hear what you think!

AJ007 13y ago

I'll add another one: Email users stick around. I've seen a lot of web companies fail because their retention sucked. Even users that absolutely love your products forget about you because they are being bombarded with noise from everyone else.

nawitus 13y ago

>His awesome points: Can we stop putting 'awesome' everywhere?

keesj 13y ago
Got any awesome alternatives?
- nawitus 13y ago
  Nope, only reasonable ones.

mrkmcknz 13y ago

I'm the founder of a stealth startup that focused on email first as a key part of our product. Swombat was one of my early adopters (https://news.ycombinator.com/item?id=5280289 https://news.ycombinator.com/item?id=5280289). Hopefully I'll be launching as a Show HN sometime next month. Email first allowed me to quickly validate the business and generate revenue without having to worry about anything other than the core value proposition.

baudehlo 13y ago

A bit of shameless self promotion: Haraka is a great mail server for coding up systems for processing incoming email, including parsing out attachments. We use it at Hubdoc for streaming attachments directly from email to S3. http://haraka.github.com/ http://haraka.github.com/

jonpaul 13y ago
Funny, I was just looking at Haraka earlier today to build an email-first startup. Being an active Node.js dev, Haraka looks very attractive!

bredren 13y ago

Solving problems around email has a wide audience. After our startup launched a private and secure messaging service, we weren't able to drive easy and repeatable traction. We broadened the appeal to include email privacy which not only got press but created a ton of sticky users. Eventually, we turned it into our first point of revenue. Email allowed us to reach a wider audience while still preserving our focus on privacy. While we weren't technically "email first" it was a big second that ultimately served our primary focus.

amirmc 13y ago
I'd like to know more about your startup but there's no info/link in your profile. I'm interested in privacy-related stuff.
- bredren 13y ago
  Thanks for your interest. I'll add a link. The startup is called Gliph. Gliph is a digital identity platform. Our goal is to allow people to communicate and transact with privacy and security. https://gli.ph https://gli.ph https://gli.ph/s/privacy.html https://gli.ph/s/privacy.html Today, you can use Gliph to send text and picture messages with other Gliph users. It has a few benefits over other messaging tools: - The messaging system is hosted, so you can access your account from either the iPhone, Android or Mobile web. - Either party can delete messages from both sides of the conversation, delay messages, and set expiration on messages. - The system allows you to be anonymous, we don't require entry of any personal data such as a phone number used by other messaging clients. Gliph's Email privacy tool is called Cloaked Email. We debuted it in August of this past year. You can use a Cloaked Email address as substitute for your real one while signing up for websites. Cloaked Email: - Helps protect you from data breaches. - Allows you to communicate with sellers on sites like Craigslist using your normal email client, without revealing your actual address. - Has Chrome and Firefox plugins to easily integrate email privacy into your web experience. Some other points about Gliph and privacy: - We don't log IPs except for rate throttling. - We encrypt all personal data entered and set sharing to private by default. When you share data with another user, it is encrypted using public keys of both users. - You can turn on a feature called Lockdown Privacy Protection, which removes password reset and makes your account data inaccessible by anyone without the password. - We have a generous privacy policy that puts ownership of user data in user hands. We launched in March of last year, and have an iPhone, Android and mobile web clients. I'd be pleased to connect with you on Gliph. You can find me at Dice, Heart, Lightning. Here are some more links: iPhone app: https://gli.ph/iphone https://gli.ph/iphone Android App: https://gli.ph/android https://gli.ph/android mobile web: https://gli.ph/m https://gli.ph/m Company Blog: http://blog.gli.ph http://blog.gli.ph

shadowrunner 13y ago

Indoctrinator: http://indoctrinator.com http://indoctrinator.com is my first email startup. It's a weekly program that reveals the secrets to becoming obsessed over anything you want. Anyone whose been obsessed before knows how it can accelerate learning and mastery of skills. I thought email would be the ideal platform for Indoctrinator because I can roll it out in phases and give more personalized service. EDIT: I invite anyone who reads this and is interested in the program to sign up for more info and early notification of launch.

krichman 13y ago
Sounds too good to be true, but I signed up due to curiosity.

dreeves 13y ago

Beeminder started this way too (it was Kibotzer -- the kibitzing bot [http://blog.beeminder.com/beenamer http://blog.beeminder.com/beenamer] -- back then). Bot emails you asking for your number (eg, your weight) and sends you back a graph of your progress.

sherm8n 13y ago

I'm on my 3rd startup. The first 2 involved building product first and then finding users. This time around I started blogging and accidentally built up thousands of email subscribers. Validation happens so freaking fast over email. As long as you can solve the user's problem over email who cares if there is a product. Wrote about my experience here - http://blog.goodsense.io/2013/03/27/making-guesses-for-your-startup-is-better-than-careful-logical-deductions http://blog.goodsense.io/2013/03/27/making-guesses-for-your-...

peachananr 13y ago

This is an interesting approach. It's also a great way to build audience way before your real product launch. I wish I know this before launching my latest startup, http://www.bucketlistly.com http://www.bucketlistly.com. I always thought that you need a product first in order to build audience. Boy, how I was wrong and wasted countless days just to learn that you can build audience even without a product. :/ Thanks for sharing it here.

ChrisNorstrom 13y ago

So would this be considered an email first project? I had an idea for website called "Global Voices" (domain will be glblvcs.com) Users from all over the world will enter their email and subscribe to a micro-newsletter that comes out every Friday night. By entering their email they're also automatically entered into a "lottery". Every week 3 lucky people are chosen and each get to ask all the users 1 question which will appear in that week's newsletter. The 3 questions in each newsletter will link to a message board where people from all over the world with diverse backgrounds and cultures can answer the questions if they want. I think email in this case would encourage participation. If you're not subscribed and getting the emails you don't get a chance to ask a question. By being subscribed you have a greater chance at returning to the message board and writing an answer. Thus fueling the community. Sound good?

_pius 13y ago
I had an idea for website called "Global Voices" (domain will be glblvcs.com) Users from all over the world will enter their email and subscribe to a micro-newsletter that comes out every Friday night. By entering their email they're also automatically entered into a "lottery". There's already a popular project very similar to this called The Listserve. http://thelistserve.com http://thelistserve.com

MicahWedemeyer 13y ago

Email has identity built in. Email is identity. I'm no security expert, but my understanding is that email is pretty flawed when it comes to establishing the true identity of the sender. I guess you could use something like DKIM or SPF, but plenty of people don't have that set up. If you use obfuscated inbound email addresses then it's not really a problem. But, if you're identifying people by their FROM address on a very public inbound address, be aware that it's trivially easy to spoof that.