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One thing I would add to this: Goes out in person(!) and talks to customers. It's very easy to add new features to products, but until you sit down with a cus
by nicw 14y ago
One thing I would add to this:
Goes out in person(!) and talks to customers.
It's very easy to add new features to products, but until you sit down with a customer, listen to them, and watch them use your product you won't have a clear understanding of their needs. Good product managers realize they are very close to a product and need to constantly take a step back.
If you're skeptical, sign up for a UserTesting.com account and watch people navigate your site. You'll be surprised.