> An example would be the european reaction to AC. That was over hyped in the media, particularly American. It's largely senior citizens who oppose AC - they'

> An example would be the european reaction to AC. That was over hyped in the media, particularly American. It's largely senior citizens who oppose AC - they've spent most of their lives in a different climate and would rather not have to handle such an expense. Meanwhile in some European countries like France demand for AC units doubled this year.