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It's been more than a decade since I've done sales or BD, and I'd say many people today report an experience different from I've had but... I had a lot of luc
by PaulHoule 15d ago
It's been more than a decade since I've done sales or BD, and I'd say many people today report an experience different from I've had but...
I had a lot of luck talking to prospects on LinkedIn. I had a really good profile, an impressive academic pedigree, a good CV and backstory, built out a network of 10,000+ connections, had heavy participation in groups, started my own group, did a lot of research on prospects, wrote messages that had a high response rate, etc. My memory has to be a little selective but I can't think of anyone I wanted an audience with that I wasn't able to get.
I was in a different situation in that I was pitching something that was 10 years ahead of its time, not quite ready, something that I knew there was a hunger for in some of the largest industries and just the glimmerings of competition.