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What do you think of their future chances of succeeding with printing will be? Is film profitable enough for them to stick with it?

• potatolicious 14y ago
  The "sell them a cheapass printer and bilk them on ink" model I don't think really works for anyone, not even the companies that have a firm foot in the space like HP. Photo printing in particular I just don't see as a viable mass-market product anymore There's no sense keeping a big photo printer in your home, stock it with (expensive) paper and (even more expensive) ink considering most people don't print that many pictures. When they need to, the local Walgreens will have a kiosk that will put the pricing of maintaining a home printer to shame. The quality will be better too. It's a fundamental shift in the way we use photography - people used to go and get entire rolls of film printed as a matter of course, but nowadays consumption is almost entirely digital. > "Is film profitable enough for them to stick with it?" Every impression I've gotten from Kodak is that they're looking to sell the division. As a film user my fear is whoever buys it will shut it down and keep the IP. Or worse, buy the brand names and stick them on unrelated merchandise.