8 ms·
> About four in ten respondents (37 percent) report that AI has contributed positively to their organizations’ EBIT, essentially unchanged from 2025—despite gro
by theptip 23d ago
> About four in ten respondents (37 percent) report that AI has contributed positively to their organizations’ EBIT, essentially unchanged from 2025—despite growth in the share of organizations scaling AI technologies. But respondents do cite other organization-wide benefits: most notably, improvements in innovation, competitive differentiation, customer satisfaction, and employee satisfaction.
I view this mostly as a case of uneven diffusion. Consider your priors on the tech savviness of the bottom 50% of enterprises, let alone the bottom 25%. Many companies won’t adopt AI for 5 years. Now model how a 5% difference in growth plays out; not enough to sink stragglers immediately.
The other interesting bit is a 5% increase in EBIT could be a smaller productivity increase in the margin, eg you lowered prices by 2% and some fraction of your competitors’ customers noticed.
Basically, nothing revolutionary but I think it’s an error to read this as “we don’t see ROI yet”.
The other interesting point is one of legibility; the difference between “employees using AI” and “business function has rolled out AI”.
> Among AI tools, chatbots are the most widely scaled, with 47 percent of respondents saying their organizations are scaling them across the enterprise
We should look into the details, but I read this as: ~everyone is using AI ad-hoc, the 47% is the consultant-y “leadership has stood up a measurable initiative to scale AI…”. By construction, Gartner cannot measure the on-the-ground adoption.