I’d think about this less as “how do I market this?” and more as “how do I find a repeatable acquisition machine?” Do you know roughly what a customer is worth

I’d think about this less as “how do I market this?” and more as “how do I find a repeatable acquisition machine?” Do you know roughly what a customer is worth to you? If a customer is worth $1,000 and you’re willing to pay $100 CAC, then a channel you expect to bring 10 customers gets a $1,000 test budget. Run the test. If it gets close to that CAC, put more into it and see if it scales. If it doesn’t, kill it and test another channel. Once you find the one that works, that’s what you accelerate.