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Whay do you want traffic to go back to estate agents?

• africajam 1mo ago
  Every year rightmove uses statistics about how much time people spend on their website to justify raising prices. Sellers, buyers and agents end up paying for the "htm" (hidden toll machine) that is rightmove. The more we can chip away at the time people spend on rightmove the better chance we have a challenging the "htm". Instead of sharing the link to rightmove with your spouse, friend etc remove the "htm" and share the rigove link instead. Similar principle to how xcancel drives traffic away from the empire of Musk.
  • n4r9 1mo ago
    That might help a little, but surely the fundamental problem is RightMove's market consolidation. With competitors like Zoopla and OnTheMarket offering essentially the same product but getting a fraction of the traffic, I suspect RM is engaging in some sort of anti-competitive practise to maintain market dominance. There is a recent lawsuit against them [0], in which the plaintiff pleads that RM employs "exclusionary conduct – behaviour said to weaken rival portals" [1]. Personally, I would hate to go back to the days of trawling individual estate agents and manually comparing prices, floorplans, locations etc... from websites with different formats and UIs. House market aggregators are massively valuable to buyers and sellers, we just need to regulate the industry to be competitive. [0] https://www.catribunal.org.uk/cases/17717726-mr-jeremy-newman https://www.catribunal.org.uk/cases/17717726-mr-jeremy-newma... [1] https://www.hilldickinson.com/our-view/articles/testing-competition-law-in-digital-platform-markets-newman-v-rightmove/ https://www.hilldickinson.com/our-view/articles/testing-comp...