Voting with your wallet can work, but consolidation increasingly makes voting with your wallet a double or triple whammy. 1) alternatives may be more expensive

Voting with your wallet can work, but consolidation increasingly makes voting with your wallet a double or triple whammy. 1) alternatives may be more expensive by dollars 2) alternatives may be more expensive by time 3) time/money lost to altered consumption has proportional opportunity cost Market consolidation reduces the cost of using “bad” services and increases the cost of using “good” services over time.