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Aren't the ads already on the webpage? If the RSS contains snippets of the pages and I have to navigate to the page to view the article, then I see your ads. A
by zdunn 2mo ago
Aren't the ads already on the webpage? If the RSS contains snippets of the pages and I have to navigate to the page to view the article, then I see your ads.
Also, can't the ads be a part of the feed just as nicely as the articles? What's stopping publishers from inserting ads as items in the feed?
- fragmede 2mo agoCan't get the same metrics off the ads in an RSS feed. Companies, like people, are cheap so they don't want to spend money on advertising that doesn't work. RSS feed ads don't report back the same way browser advertising does.
- zdunn 2mo agoThat's only a problem for the engorged advertising industry that's been built up in the past couple decades. Putting ads in an RSS feed is no different than non-algorithmic ads on a webpage or classified sections in newspapers, which worked fine for everybody until targeted advertising was introduced. Secondly, that just leads back to my first point. The ads (even targeted ads) are already on the final content. I just can't view this as a failing of RSS. It wasn't intended to help publishers advertise, it was intended to help end users track the sites they wanted to track. I understand these are some of the reasons Google and other publishers disincentivized the usage of RSS but RSS works great for its intended purpose. I want more technology like RSS, not tech that helps publishers exploit us